Anchor Text Importance, Anchor Text Optimization
Anchor Text on Images are very important for Optimization. It helps to get traffic from some image search engines, like Google Image Search, Yahoo Image Search. Know How Anchor Text Can be Helpful.
Anchor text refers to the words that make up a link; they are the words that turn your mouse cursor into a finger pointing hand. For example, in the sentence, "I really like to go to this store," "this store" is anchor text for the link.
Searchengines gather data by traveling around the web via links, jumping from page to page. Links are the lifeblood of a searchengine and are used as key indicators for identifying the topics of the pages they're about to go to. If 100 sites link to a site with the link "Texas Architect" or similar words, the searchengine can be fairly confident that the site is about an architect in Texas.
If you want a page to rank for a keyword that is particularly difficult, be sure to focus on getting the keyword in your anchor text. Many newbies will request links to the page they're trying to boost and forget about the anchor text. While getting links to the page is most certainly going to help, you should try to get at least part of your keyword into the anchor text whenever you get the chance.
Imagine this scenario: you know which keyword you want to target, and you're starting to get links with the desired keyword. That's great, but you should be careful about getting too many links that look exactly the same. If you have 99% of the links that are pointing to your page with "Rocky Mountain Oysters," that will send up a red flag at Google that these links probably are not normal links. This is bad! You don't want to make Google suspicious.
Searchengines gather data by traveling around the web via links, jumping from page to page. Links are the lifeblood of a searchengine and are used as key indicators for identifying the topics of the pages they're about to go to. If 100 sites link to a site with the link "Texas Architect" or similar words, the searchengine can be fairly confident that the site is about an architect in Texas.
If you want a page to rank for a keyword that is particularly difficult, be sure to focus on getting the keyword in your anchor text. Many newbies will request links to the page they're trying to boost and forget about the anchor text. While getting links to the page is most certainly going to help, you should try to get at least part of your keyword into the anchor text whenever you get the chance.
Imagine this scenario: you know which keyword you want to target, and you're starting to get links with the desired keyword. That's great, but you should be careful about getting too many links that look exactly the same. If you have 99% of the links that are pointing to your page with "Rocky Mountain Oysters," that will send up a red flag at Google that these links probably are not normal links. This is bad! You don't want to make Google suspicious.